Make Your Brand Soar Above the Crowd

Markets served

Serving small business owners, solopreneurs, and sales leaders with digital marketing solutions that attract customers, build brands, and generate growth.

Small Business Owners

Explore cost-effective ways to improve your online presence and attract more customers by optimizing search engine visibility and ranking with organic and paid media.

Solopreneurs

Increase awareness of your start up and engage your audience with targeted social media marketing to quickly build up a brand that attracts customers and investors.

Sales Leaders

Augment your in-house marketing efforts with tailored email campaigns, strategic lead generation, and personalized outreach turning clicks into sales.

Services offered

Delivering a comprehensive range of digital marketing solutions at each stage of your customer's journey to enhance brand visibility, drive customer engagement, increase conversions, and build loyalty.

Search Engine Optimization

Klikfly helps you organize website structure and optimize content aligned to keywords people are using to search for your products and services. This allows search engines to more easily find you and display you in results:

• Research keywords to check search interest and search terms used by people to find the products and services you offer resulting in more traffic to your site

• Improve your visitor's brand or shopping experience with a well-organized website that is mobile-friendly and easy to navigate helping search engines find you more easily while reducing bounce rates

• Ensure your business has better visibility in search engine results by optimizing website content, page titles, and meta descriptions with top keywords customers are searching on

• Create engaging content using a consistent brand voice that inspires confidence, builds trust, and improves your site's reputation and search ranking

Getting found in search results is one of the most important aspects of digital marketing especially when you are first starting out and trying to increase your online presence.

Klikfly employs strategic SEM approaches to provide your brand with better placement on search results pages through search ads, while increasing your online traffic through display ads appearing on sites with visitors having similar interests as your target audience:

• Leverage search ads, shopping ads, local service ads, and map ads to ensure your business ranks higher in search results for even greater visibility to attract paid traffic

• Ensure that search ad and business profile listings seen in the search results are optimized so that customers take action by clicking on your link, visiting your site, and engaging with your brand

• Control what page shows in search engine results for a given keyword search to drive traffic to landing page forms that can lead to conversions

• Reach millions of websites where visually-appealing display ads targeted to your audience can appear and be used in videos

• Define bid strategies for each ad type based on campaign goals and budget to maximize clicks or conversions

Search Engine Marketing

Giving your brand visibility in organic search results with SEO is a great start, but ranking higher in those search results with paid ads is critical to your online success.

Klikfly helps you get likes, followers, shares, and leads by developing an effective social media strategy, planning content, conducting social listening, analyzing performance, and leveraging social media ads to ensure campaign success:

• Define your goals, identify who you want to reach, and focus social media efforts on platforms where your target audience is most active to increase awareness of your brand

• Create a social media calendar detailing posting schedule, frequency, topic, content type, copy, and assets across platforms

• Engage your audience with educational content to build trust, inspirational content to make your brand more authentic, and promotional content to encourage new followers

• Monitor sentiment to gain insights that improve your brand offering and allow you to interact with customers and build relationships

• Analyze performance data to see what social media platforms, content, and strategy drive results based on A/B testing, applause rates, and click throughs

• Use social media ads to target your audience more precisely, boost top-performing organic content to reach more people, and remarket to people already familiar with your brand

Social Media Marketing

Social media marketing is one of the most effective ways to reach a wider audience, engage with them, and educate them about your brand.

Klikfly helps you stay connected with your audience by employing email strategies designed to acquire, inform, persuade, and retain customers:

• Create tailored campaigns aligned to goals using list segmentation to reach the right contacts and maximize conversions whether its sign ups, downloads, or sales

• Attract and welcome new subscribers with acquisition emails offering something of value for signing up, and welcome emails thanking subscribers or encouraging those who have subscribed but not purchased by highlighting what makes your brand unique

• Continue nurturing interest with newsletters providing informational content of interest to subscribers, and promotional emails informing subscribers of new products and services with offers and landing page links encouraging subscribers to take action

• Retain customers with cart abandonment emails encouraging the completion of purchases, follow up emails asking for feedback on shopping experience, and special offers encouraging more business

• Ensure emails are highly personalized and inviting with compelling subject line, preview text, body content, and call to action

• Track open rates and click-to-open rates to measure and optimize email campaign performance including A/B testing to see which versions the audience engages with more

Email Marketing

Email marketing is a proven digital marketing channel for attracting interest, promoting products and services, driving sales, and building community.

Lead Generation

Klikfly helps create engaging content across different digital channels to generate leads by encouraging people to join mailing lists in order to obtain information, news, updates, or offers:

• Create compelling copy that educates, entertains, and persuades, building trust and positioning your brand as a leader with the goal of getting people to engage with the content and take action

• Use content in landing pages, blogs, posts, articles, and videos incorporating lead magnets and a strong call to action to capture emails

• Ensure lead magnets provide a value offer in return for joining mailing list such as informational, educational, or promotional assets

• Generate creative value offers in exchange for emails such as downloadable guides, newsletters, informational videos, discount codes, or free trials

• Use paid display ads and social media ads with links to your website or landing page encouraging visitors to provide email contact details to capture leads

As you grow your presence and build awareness through your website, online store, search result listings, ads, and social media, you need to be able to capture interest and obtain email contacts before you can even build lists for email campaigns to acquire subscribers.

Sales Engagement

Whether it's subscribing to a service or purchasing a product, Klikfly leverages established sales methodologies to reach out to potential customers on your behalf to engage in further discussion:

• Plan sales campaigns aligned to goals segmenting lists with tailored messaging targeting different line of business contacts for reach out by phone, email, or chat

• Create phone scripts, emails, and LinkedIn messages using your brand's voice to follow up on interest highlighting your brand's unique value offer

• Uncover current state drivers and future state requirements quantifying benefits in addressing gaps

• Overcome objections and send along informational, educational, and promotional assets to address questions

• Fully qualify prospects from MQLs to SQLs for your team to close

• Enhance your sales processes with performance metrics from campaigns for sales to engage existing contacts and leads with personalized outreach

Sometimes high-value prospects and leads need a little nudge to move forward with your brand offer. Even if the customer experience has been great and you've offered a great inventive, potential customers may still fail to act or may leave carts abandoned impacting sales conversions.

Performance Improvement

Klikfly helps you measure and optimize digital marketing performance to maximize ROI and drive growth:

• Define performance goals for achieving marketing success aligned to your business priorities by tracking metrics to measure and improve campaigns based on KPIs like page views, impressions, click-through rates, conversions rates, cart abandonment rates, and ROAS

• Create media plans for marketing goals detailing budget, duration, target audience, KPIs, performance goals and metrics across digital media channels to manage campaign success

• Leverage analytics tools for optimizing performance of websites, emails, social media posts, and ads by tracking acquisition, awareness, engagement, conversion, and monetization metrics

• Optimize bid strategies for ads based on campaign goals and budget to maximize clicks and conversions

• Conduct A/B testing to improve performance of web pages, landing pages, content, ads, social media posts, and emails

• Test ad variations of content like headlines and descriptions to see which attract more customers.

Regardless of the type of digital marketing campaign that you run, you need to set, track, and analyze key performance metrics against goals in order to adjust strategies and improve outcomes.

Get in Touch Today

Reach out for personalized digital marketing solutions that elevate your brand and drive customer engagement. Klikfly is here to help you reach your goals!